Branding / logo / menu / signage
A coffee shop situated in the heart of Edinburgh city centre and named after the street it sits on. It offers a wide range of artisan coffees, teas & wine, breakfasts and light bites.
The branding was created to complement the strong interior colours of Fredericks. With an emphasis on vegan & healthy food, the branding was designed using natural elements, hand-drawn and using a watercolour style to add softness and contrast against the boldness of the colours. This sits along with a clean, strong, modern typography style.