Fredericks

Branding / logo / menu / signage

A coffee shop situated in the heart of Edinburgh city centre and named after the street it sits on. It offers a wide range of artisan coffees, teas & wine, breakfasts and light bites.

The branding was created to complement the strong interior colours of Fredericks. With an emphasis on vegan & healthy food, the branding was designed using natural elements, hand-drawn and using a watercolour style to add softness and contrast against the boldness of the colours. This sits along with a clean, strong, modern typography style.

  • A brochure design for Fredericks Coffee & Wine that incorporates elements of brand strategy and food and drink designer expertise.
  • A set of menus and signage for Fredericks Edinburgh designed by a food and drink designer.
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